Turn 15% Repeat Rate
Into 60% Retention
Build email to 40% of revenue, reduce CAC by 60%
Supplement Brands Need Retention, Not Just Acquisition
"Our subscription retention went from 18% to 67% in 90 days. Email flows brought in £28K/month on autopilot."
Marcus Thompson
Supplements Brand, London
£28K monthly email revenue | 67% retention | 90 days
We've managed £2M+ in ad spend and built email systems generating 40%+ revenue for brands. Supplements require retention-first strategy--our specialty.
The Supplement Death Spiral
High CAC + low repeat purchase rate = unsustainable
Spending £80-£150 CAC for £40-£60 AOV. Customers buy once, never return. LTV is 1.2x. You're losing money on every customer.
Spending £80-£150 to acquire customers who buy once
Subscription churn killing LTV
Can't compete with Amazon prices on ads alone
Education-heavy products need content strategy
The Solution: Retention-First
Retention-first: Build email flows + subscription optimization
Email Retention Flows
Automated sequences educating customers on benefits, usage, results. Build habit formation.
Subscription Optimization
Convert one-time buyers to subscribers. Retention incentives, pause options, flexible schedules.
Educational Content
Blog posts, videos, guides proving efficacy. Overcome skepticism, build trust, increase LTV.
Retargeting (Not Cold Ads)
Focus ad spend on email subscribers and past customers. 5-10x better ROAS than cold traffic.
Why Retention Matters More for Supplements
We optimize for LTV, not just acquisition. We build systems that turn 15% repeat rate into 60%+. Your LTV goes from 1.2x to 4-6x. Suddenly, £100 CAC is profitable.
How It Works
Retention Audit (Week 1)
Analyze current repeat rate, email performance, subscription metrics. Build retention plan.
Email + Subscription Setup (Weeks 2-6)
Build educational email flows, subscription incentives, pause/skip options. Focus on LTV.
Content + Retargeting (Weeks 6-12)
Educational content proving efficacy. Retargeting ads to email list and past customers.
Scale Retention (Week 12+)
60%+ retention achieved. LTV 4-6x. Can now afford higher CAC. Growth becomes profitable.
Your Time Investment
2 hours/week
- Approve educational content (30 min/week)
- Review retention metrics (30 min/week)
- Monthly strategy call (1 hour)
- We handle: Email flows, subscription optimization, content, ads
Custom Retention-First Growth Plans
From £3,000/month - No fixed packages
Most supplement brands invest £3,000-£6,000/month for retention systems
60%+ Retention
Turn 15% repeat rate into 60%+
4-6x LTV
Make every customer 4-6x more valuable
90-Day Guarantee
Month 4 free if targets not hit
✓ No sales pitch • ✓ See your LTV projection • ✓ Month-to-month only
Ready to Generate Predictable Leads for Your Business?
Book a free 30-minute breakdown call. We'll show you EXACTLY how we'd generate consistent leads for your business—with the math.
On This Call, You'll Get:
- Custom Growth Strategy - We'll analyze your business, competitors, and market. You'll leave with 5 actionable ideas you can implement immediately (even if you don't hire us).
- ROI Projection with Your Numbers - We'll show you the math: investment → leads → revenue → net profit. If the numbers don't make sense, we'll tell you.
- Honest Assessment - We'll tell you if we're NOT a fit. If your market is too competitive, your pricing needs work, or you're not ready to commit, we'll say so.
- No Sales Pitch - Just a detailed plan. If you want to hire us, great. If you want to DIY it with our strategy, also great. Zero pressure.
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